Will China democratise?

There are three key arguments against democratisation in China The Chinese middle class is too small and will unlikely grow. Democratisation happens when a middle class grows large enough to demand political reform this has been the case for other democratic regions in the country like Japan. But Japan is small in comparison to china […]

The rise of ethical consumption

Today, when corporations can be more influential than entire countries, where we put our pounds is where the power lies. In some ways every time we spend our cash we are making an active choice about the world we want to live in. The problem is global supply chains are increasingly complex with many countries […]

Going Dutch for happiness

I had good hard think recently after debate about happiness I had with my mate Adam. Long after the debate I realised I was putting my argument the wrong way. My argument was based on the data that shows money has a weak correlation with happiness and after a certain point, it has pretty much […]

How disruptive technologies will revolutionise our economy: 3D printing

Whether it will merely enhance the manufacturing process or revolutionise it entirely no one in business should ignore 3D printing.  There has been some headlines recently in the news which are interesting but the disruptive nature of 3D printing is yet to make it’s significant impact on global supply chains as it is not yet […]

Is the Dollar going to collapse? What will happen and how can you protect yourself?

For the dollar to collapse there must be an underlying weakness. From 2002  to 2018, the dollar has declined 6 percent according to the U.S. Dollar Index because the U.S. debt almost more than tripled during that period to a whopping $22 trillion. The debt-to-GDP ratio is now more than 100 percent which increases the chance the United […]

How Big Data is revolutionising advertising

Experts predict that by 2030 predictive analytics (the ability to use information to predict future actions) in marketing will be much more refined. Today we consume many products and services daily. Some of these purchases are easy to predict – a student will need books or a new parent will need a pram, etc.  However, most […]

Bernays, Babies and Brexit: an introduction into social engineering

Edward Bernays The most important man you’ve never heard of The founding father of Public Relations Edward Bernays was the first but definitely not the last to use symbolism and indirect methods of selling that appeal to subconscious desires and emotions. He was also one of the first people to use figures of authority to […]